Our Story

Livellaglow is a UAE company, operated by X Trading Company from Dubai.

We started for an unglamorous reason. The products women in this region actually ask for — for the bikini line, for underarms, for the skin that gets darker and drier than the rest — were either not sold here, or sold with so much embarrassment attached that buying them felt like an admission of something.

So we built a shop that only sells those. We carry Smile Heaven Glow, a range formulated for Gulf skin and scented in the tradition this region already knows: musk, sidr, tahara. We ship in plain boxes with no product names on the outside, because that is what our customers asked for first, before they asked about ingredients.

What we will not do

We do not sell bleaching. There is no hydroquinone, no mercury and no steroids in anything we stock, and we will send you the documentation if you want to see it.

What these products do is moisturise deeply, soften quickly, and even the look of tone slowly, with consistent use. That is the honest version, and it is the one we would rather you hear from us than find out for yourself.

We also will not sell you your own insecurity. Darker skin in these areas is ordinary and it happens to most people. If you want to care for it, we make good products for that. If you do not, that is entirely fine too.

Made for this climate

Air conditioning and heat strip moisture out of skin all day, every day. These are rich, occlusive textures built for exactly that — not a European formula adapted for the Gulf after the fact.

How to reach us

Questions go to WhatsApp +971 58 575 6182. A person answers, usually within a few hours.

Buying for a shop, salon or pharmacy? See our wholesale and distribution terms.